AnyKey launches!

anykey_logotype-300I’m so excited to be a part of a AnyKey, a new partnership between ESL and Intel to support and grow inclusivity in e-sports.

This initiative has been in the works for a few months now and while we just announced, we’ve already been at work bringing in industry stakeholders as well as undertaking research at live events. We’re also helping support the women’s tournament at the Intel Challenge CSGO tournament, including sponsoring an AnyKey lounge there.

Those of you who already know my work on e-sports (for example, my book Raising The Stakes or a paper about DreamHack I wrote with the terrific Emma Witkowski) know that I’ve been thinking about the gender & diversity angle to the scene for awhile. It’s pretty cool to now to get partner up with amazing folks like Morgan Romine (founder of the FragDolls), Michal “Carmac” Blicharz (ESL), Jesse Sell (ESL), and Lee Machen (Intel) to see how to move the conversation and scene forward with a combo of research and action.

Keep an eye on AnyKey’s website and Twitter for more about what we are up to!